Our family is a constant source of inspiration - Irritated lips from lip balm? Rash from 100% cashmere sweaters? Allergies from regular toothpaste... or just being alive? That’s a normal day in the household.
Little Things in Life isn’t just a business - it’s our life. We know our customers because we ARE our customers.
Angela is a former skin-obsessed banker turned skin-obsessed organic skincare company founder. She firmly believes that prevention is key, and moisturizes constantly to prove it.
A math geek, she estimates that at any given time, there is a 33% probability that she is moisturizing or exfoliating any part of her body, hair included.
She convinced her younger sister Annie to join her at LTIL after finding the only eye cream in the world she is not allergic to.
Annie is LTIL’s #1 product tester and resident hair chameleon. A former black-haired fashion PR'er, she converted to Angela’s methods when people kept asking who was older. Since then, she has bleached her hair 6 times, dyed it 8 times, and blacklisted those people.
Not a naturally avid moisturizee, the bottles next to her bed serve as daily reminders. Her dream is to be music-colour synesthetic and tell orchestras that they're playing a tad too purple today.
She believes Mozart’s music is pink.